DILLIAN WHYTE is an ingenious if there ever was one. He has not only thrown out his dummy from the pram, but is still acting like a spoilt brat.
Whyte will be getting PS6million to fight Tyson Fury to win his WBC World Heavyweight title. This would increase to PS9m if Fury wins -- at Wembley Stadium, April 23.
This is more than Oleksandr Usyk received when he relieved Anthony Joshua from his WBA, IBF, and WBO belts six month ago.
But Whyte, who believes he is being unfairly treated, is stomping his feet and sulking at the Portuguese training camp.
He has taken industrial action to express his discontent by refusing to promote the richest British fight.
His intransigence started a few weeks ago, when Whyte requested a private plane to fly him from Portugal to London to attend a press conference where Fury would announce the date and location for their historic clash.
More information in Sport
Frank Warren, the promoter, called his bluff. He agreed to his request. However, even this couldn't convince him to show up.
He also demanded that his face be removed on fight posters because it violated his image rights.
Disdainful Dillian made it clear that he will not honor any of his obligations during the week leading up to the fight.
This means he will not be participating in the pre-fight press conference, the final public workout or the face-toface with Fury via BT Sport.
Whyte's disgusting behavior is unavoidable. He has a responsibility to his multi-millionaire friends and to the fans who pay to see him on TV at Wembley or on pay-per view.
I have a feeling about Whyte's attitude that would make Lennox Lewis, Sir Henry Cooper, Frank Bruno and Mike Tyson think.
Muhammad Ali, the most eloquent communicator of them all must be spinning in his grave.
SIGN UP DEALS AND FREE BETS - THE BEST NEW CUSTOMER OFFERINGS
Dillian is a mystery to me. For years, he has fought tirelessly to win the richest prize.
He isn't a household name, and I wouldn't have believed he could not wait to make himself known to the public.
Whyte's absence has not affected sales. The 85,000 tickets were snapped up in three hours.
- What are our current knowledges about Fury vs Whyte so far? This page contains all the details about the date, TV location and TV information.
The crowd of over 3,000 will spend PS13m, a record for Wembley at one event.
It's amazing to think that Tyson wasn't so long ago a hate figure. He is now loved and has made himself the most entertaining show-sport ever seen in this nation.
His unforgettable trilogy against Deontay wilder has captured the imagination of people across the Atlantic.
He said, "If Tyson Fury were to fight his shadow, it'd sell."
P.T. Barnum, a 19th-century American entrepreneur, should be a model for Whyte. Barnum once stated that "Without publicity a terrible thing happens -- NOTHING."
