JAKE PAUL likened his knockouts to a prime Mike Tyson. He welcomes the 'haters' because it 'translates into pay-per-view purchases.
Paul is now 3-0 in his career and will face ex-UFC champion Tyron Whiteley in his fourth fight.
Jake Paul welcomes the 'haters' because it 'translates into pay-per-view purchases'
He has defeated online rival AnEsonGib, former NBA star Nate Robinson, and most recently, retired UFC welterweight Ben Askren.
His KOs against Robinson (37) and Askren (37) were recorded on PPVs that sold more than 2.5MILLION combined.
Paul's 100 percent win rate and KO has only fuelled his ego and made him polarizing in the sport.
Some YouTubers have made the YouTuber No1 enemy, but others are accepting the social media phenomenon.
Paul, 24 years old, admitted that he enjoys the hate directed at him and uses it only to sell more DVDs in advance of his fight against Woodley, 39.
Fight Hype reported that he said: "People who hate me see me in real life and their attitude changes up."
"Either they will tune in and see me fight, which translates into pay-per-view purchases.
"It doesn’t matter to me. I love the haters as long as I can troll and use them to my advantage, to motivate me to train harder and to work harder.
"I have that Mike Tyson thing building up. It stops my opponents in the first rounds so people want it to be on TV.
"Momentum, the most powerful thing in this world, and I have so many right now. People don't get it.
"I had to get my fan used to paying higher prices. And you don't just come out of the blue and people pay you for your music, you have to work hard to make it happen."